Marketing/Promotions Coordinator

Cookeville, Tennessee

Tennessee Technological University

Position Information

Position Information

Position Number


Working Title

Marketing/Promotions Coordinator

Job Title


Job Type



Athletic Director

Job Purpose

The overall purpose of this job is to assist the Senior Marketing Coordinator in day-to-day operations. This position reports to the Assistant Athletics Director for External Relations and works to increase sponsorship revenue and season ticket sales as well as provide a positive look to athletics from a patron's point of view through social media, promotions, special events and community outreach.

Tennessee Tech provides impact through its engaged students, dedicated faculty, and career-ready graduates known for their creativity, tenacity, and analytical approach to problem solving. As a STEM-infused, comprehensive institution, Tennessee Tech delivers enduring education, impactful research, and collaborative service that creates, advances, and applies knowledge to expand opportunity and economic competitiveness.

Tennessee Tech is committed to a diverse workforce by fostering an inclusive work environment for students, faculty, and staff. Successful candidates should have a demonstrated commitment and contribution to fostering and advancing equity, diversity and inclusion. Tennessee Tech is an Equal Opportunity/Affirmative Action employer.

Essential Functions

Creates marketing and promotion initiatives for 14 varsity sports including special events, social media, fundraising involvement and community outreach. Assists with developing comprehensive season ticket plans for football and men's and women's basketball including social media pushes, community event involvement, speaking opportunities and group sales through analyzing revenue and attendance, allocating budget and identifying key target segments. Manages all floor activity in men's and women's basketball and football events assisting with on-floor promotions, script creation, sponsorship presentations, giveaways and in-game details including music, live performers, and video board material. Serves as lead in-house sales contact for corporate sponsorship. Coordinates the planning and distribution of marketing and promotional materials including posters, season ticket applications, schedule cards, radio spots and billboard materials.

Minimum Qualifications

Bachelor's degree in a business field or a related degree from an accredited institution. The position also requires on-the-job training and effective communication skills as well as networking and sales training. The position should have two years of experience, preferably in an athletic setting, beyond the degree requirement. Effective communication, time management skills, appropriate business etiquette, sale and networking skills, organizational skills, and ability to work extended hours, nights, and weekends.

Preferred Qualifications

Master's degree in a business field of a related degree from an accredited institution.

Work Hours

Compensation and Benefits


Commensurate with education and experience.

Benefits Information

Tennessee Tech University offers a competitive benefits package. Benefits include the accumulation of two vacation days per month and one sick leave day per month, and thirteen University holidays. Other benefits include medical and life insurance (shared cost with the university), retirement, optional 401k, and educational benefits.

Posting Details

Posting Date


Screening Date


Open Until Filled


Special Instructions to Applicants

Applicants are required to electronically upload a cover letter, resume, copy of transcripts (official transcripts required upon hire), and contact information for at least three references (references will be contacted at a later date). Submission of materials is the applicant's responsibility. Applications without all required materials are incomplete and will not be considered.

Applicant Documents
Required Documents
  1. Cover Letter
  2. Resume
  3. Transcripts
  4. List of References
Optional Documents
  1. Transcripts 2
  2. Transcripts 3
  3. Other Documents
Supplemental Questions

Required fields are indicated with an asterisk (*).
  1. * Do you have a minimum of a Bachelor's degree in a business field or a related degree from an accredited institution?
    • Yes
    • No
  2. * Do you have at least two years experience in an athletic setting or related field?
    • Yes
    • No
  3. * How did you hear about this job opportunity?

    (Open Ended Question)
Posted: 08/17/2022